MI · Software studioEst. Earth 2025
Custom software, built and shipped

We build the software your operation runs on.

Martian Industries is a custom software studio. We design, build, and ship production systems: booking and payment flows, hardware integrations, operator dashboards, and AI tooling. We have run the businesses these systems serve, so we build for the messy version, not the demo.

8
Projects shipped
3
Sites in production
0
Handoffs to a junior team
martian · build
--:--:-- MTC
systems5 live · 1 building
  • SIM-PULL
    3 venues · production
  • SIMCENTER
    Monitoring · production
  • SIMBOOK
    Bookings · production
  • DAYPILOT
    Outreach · production
  • PALACE
    Seasonal · live
  • VENUE-OPS
    MCP server · beta
Shipped
8
projects
Live
5
in production
In build
1
venue-ops mcp
ticker
14:21simcenter · deploy shipped to prod
13:58venue-ops · mcp tool surface in review
11:04sim-pull · session recovery patched
  • Scoped and built by the same people
  • Production systems, not prototypes
  • You own what we build
What we build

Four kinds of software we get hired to build.

Most of our work sits in one of these four buckets, and the interesting projects touch more than one. What we do not care about is your industry: a checkout flow does not know whether it is selling a booking, a subscription, or a ticket.

01C-01

Booking, payments & scheduling

The money path. Customers pick a time, pay, and get what they paid for, without a person in the loop for every step. We have built this end to end and kept it running through real Friday nights.

  • Checkout, deposits, and refunds
  • Calendars, capacity, and no-show policy
  • Self-serve kiosk and check-in flows
02C-02

Hardware & third-party integrations

The layer nobody wants to own. Talking to physical equipment, legacy APIs, and vendor systems that were never designed to be talked to, then making that reliable enough to sell against.

  • Device control and telemetry agents
  • Vendor and platform API integration
  • Payments, POS, and back-office sync
03C-03

Internal tools & dashboards

Everything you currently run out of a spreadsheet, a group chat, and someone's memory. Built to match how the business actually works instead of how a generic SaaS thinks it should.

  • Operations and multi-site dashboards
  • Staff workflows and admin tooling
  • Reporting that answers real questions
04C-04

AI tooling & automation

Agents and automations wired into your real data and your real systems. Outbound that runs itself, assistants that can actually take action, and tool surfaces that let a model touch production safely.

  • Agent workflows and MCP tool servers
  • Automated outreach and enrichment
  • Retrieval over your own systems
Selected work

Shipped, in production, still running.

Three builds that show the range: a system that takes payment and drives physical hardware unattended, a payments and scheduling backend, and an AI agent that does real work on its own. The industries they happen to sit in are incidental. The engineering problems are the point.

ProductionLead build

Sim-Pull

Unattended payments + hardware control

A guest scans a code on the rig, pays on their phone, and the machine launches itself. Payments, session control, hardware launch, auto-recovery when something freezes, and cross-location leaderboards. Running in three venues on real hardware today.

3
Sites live
6
Rigs running on it
0
Staff per launch
  • Payments · Hardware
  • Full stack
  • Auto-recovery
ProductionCase

SimBook

Booking, payments & scheduling

The money path for a multi-location operation. Checkout, priced time slots, a reservation layer that also covers walk-ins and admin blocks, PIN-based check-in, and a multi-tenant model several levels deep. Independently operated. We contribute as builders on the systems behind it.

  • Independently operated
  • Supabase · Edge functions
  • Multi-tenant
AICase

DayPilot

Autonomous outreach agent

An AI system that researches prospects, decides who is actually worth contacting, writes the email in a specific voice, and runs the follow-up sequence on its own. Built to sell more than one product, and it qualifies people out as readily as in.

  • getjoe.io
  • Agent workflows
  • Research · Sequencing
Process

How a build actually works.

Milestone pricing, not open-ended hourly. You know the total before you sign, and you own everything at the end.

What you get
  • Fixed scope and a fixed price before you commit
  • A working demo every week, not a status report
  • Source, deployment, and IP handed over to you
  • A support window after launch

The person who scopes your project is the person who writes the code and the person you call when something breaks.

Start a projectFixed scope · No obligation
Engagement
4 steps
  • 01
    Scoping call
    Thirty minutes. You describe the problem, we tell you honestly whether we are the right team to solve it.
  • 02
    Fixed-scope proposal
    In writing within a few days: what gets built, how long it takes, what it costs, what we need from you.
  • 03
    Build in the open
    A working demo every week. You watch the real thing take shape instead of reading status reports.
  • 04
    Ship and hand off
    Deployed on your infrastructure, your team trained, source and IP transferred, support window included.
About

We ran the business first. That changes the software.

Martian Industries is the software studio founded by Matthew Myers. No account managers, no handoff to a junior team after the sale. The people who scope your project are the people who write the code.

Before we built software for operations, we ran them. Live customer problems, hardware dying mid-session, staff who need the system to work when nobody technical is on site. We have been the ones a failure lands on at the worst possible hour.

That shows up in what we build. The failure paths get handled, because we know what happens downstream when they are not. Sessions recover on their own. Payments reconcile. The dashboard tells you something is wrong before a customer does. That is the difference between software that demos well and software you can actually put in front of paying customers.

Most of our work now is building that kind of system for other people. Booking and payments, hardware integrations, internal tools, and AI that does real work instead of talking about it.

Adjacent work

Other Systems & Projects

Products and tools we have built outside of client work. Different domains, same standard for what counts as finished.

Sales Systems

Outbound and booking systems built to help businesses generate leads and revenue.

Internal Tools & Automation

Custom dashboards, workflows, and automation tools used by real teams in production.

Experimental Projects

Independent builds and ideas, including marketplaces and AI tools.

Straight answers

Questions clients actually ask.

If the answer you need is not here, the contact section below routes straight to us.

  • What does Martian Industries do?
    Martian Industries is the software studio of Matthew Myers. We design, build, and ship production software for founders and operators: booking and payment flows, hardware and third-party integrations, internal tools and operator dashboards, and AI agents that do real work. The people who scope your project build it, from the first call through deployment and handoff.
  • Do you only build for simulator and entertainment venues?
    No, and this is worth being clear about. A lot of the shipped work happens to live there because that is the industry we came out of, but nothing about the engineering is specific to it. A booking and payments flow does not care whether it is selling a bay hour, a studio session, a class, or a rental. An unattended kiosk does not care what is behind the door. If you are building a music app, a marketplace, a scheduling tool, or an internal system for something we have never touched, the useful question is whether it has to take money, talk to hardware, run unattended, or replace a spreadsheet. Those are the problems, and they are industry agnostic.
  • What kind of projects are a good fit?
    Software that has to survive contact with real users and real money. Systems that take payments, talk to physical hardware, run unattended, or replace a process currently held together by spreadsheets and group chats. The projects we do best are the ones where the interesting problem is reliability, not the interface.
  • What is not a good fit?
    Pure design work with no engineering, staffing a seat on an existing team, marketing sites, and anything that needs a large team starting Monday. We are deliberately small, which is a real constraint, and we will tell you up front when a project needs more than we can give it.
  • How much does a project cost?
    Projects are priced per milestone at a fixed price, not open-ended hourly. Smaller builds such as a booking flow tied to existing systems are shorter and cheaper. Larger builds such as a fully unattended site with door access, payment, session control, and remote support are longer and priced accordingly. Exact numbers come out of the scoping call, in writing, before you commit.
  • How long does a build take?
    Most engagements run four to eight weeks. You get a working demo every week, so you see the real thing take shape rather than waiting for a reveal at the end. Change requests get scoped as small additions to the next milestone instead of turning into surprise scope creep.
  • Who actually writes the code?
    We do. Martian Industries is deliberately not a dev shop, and nothing gets handed to a junior team after the sale. The people who scope your project build it and answer when something breaks. The trade-off is honest: you get deep context and no handoff between sales and engineering, but capacity is limited, so we are selective about what we take on.
  • Do I own the code you write?
    Yes. Custom builds are work-for-hire. When the engagement ends you own the source, the deployment, and the project-specific IP. The only exception is a reusable component we contribute back into our own products, which stays under our ownership so we can maintain it across every project that uses it.
  • What do you build with?
    Typically TypeScript end to end: Next.js and React on the front, Node or Deno edge functions on the back, Postgres via Supabase for data and auth, and Vercel for deployment. For hardware and device work, whatever the equipment actually speaks. We pick boring, well-supported tools so you are not stranded on something exotic after handoff.
  • Do you work with clients outside the US?
    Yes. Time zones just move the call. Most of the work is remote regardless of where you are, with on-site visits only when physical installation genuinely requires it.
  • What have you actually shipped?
    Systems running in production today: software that takes a payment on a phone and launches physical hardware, running across three locations; a booking and payments backend; a monitoring platform with a per-machine agent reporting from inside private networks; an autonomous AI outreach agent; a Model Context Protocol tool server; and a couple of consumer web products. The full list is on the work page.
  • How do I get started?
    Fill out the form in the contact section, email hello@martianindustries.io, or call (814) 215-7925. One paragraph on what you have today, what is missing, and what it needs to do is plenty. The scoping call happens on Zoom within a few business days.
Taking projects

Tell us what you need built.

Tell us about the project. What you have today, what is missing, and what it needs to do. We will come back with an honest read on scope and whether we are the right team to build it.

No long-term commitment